REPORTING & ANALYTICS.
Data you’ll actually want to read
Data That Actually Means Something
No one needs another 20-page report they’ll never read. At Big Berry, we turn raw data into real insight: the kind that helps you make better decisions and grow your business faster. Whether it’s tracking SEO rankings, Google Ads performance, or Meta lead conversions, we simplify the data and serve it up with meaning. We’ll show you what’s working, what needs attention, and where the next opportunity is hiding. No jargon. No fluff. Just clear, honest insights you can act on.
Cross-Channel Clarity
Digital marketing doesn’t happen in silos, and your reporting shouldn’t either. Our dashboards and reports bring everything together in one place: SEO, paid ads, organic content, video performance, and more. Want to know how your blog is supporting your Google Ads? We’ll show you. Curious how Meta leads are converting compared to search leads? We’ve got the numbers. Every report is designed to show the full picture, so your strategy stays sharp, aligned, and profitable.
Transparent. Trackable. Always Improving.
We don’t hide behind vanity metrics or vague claims. If a campaign is working, you’ll know why. If it’s not, we’ll fix it fast. Our reporting keeps everyone accountable, including us. We track performance weekly, optimise relentlessly, and pivot quickly when needed. You’ll know exactly where your leads are coming from, how much they’re costing, and what kind of ROI you’re getting. We treat your numbers like they’re our own, because they are. This is reporting done the Big Berry way: clear, honest, and built for growth.
WHAT IS REPORTING AND ANALTYICS?
Inside Analytics & Reporting
Reporting and analytics is the process of collecting, measuring, and interpreting your marketing data so you know what’s working, what’s not, and how to improve.
For mortgage brokers, financial planners, and service-based businesses, it’s more than just numbers. It’s the difference between wasting budget and scaling profitably.
At Big Berry, we make reporting human. We track everything from SEO rankings and Google Ads performance to Meta form submissions and content engagement. Then we translate that into simple, useful insights that help you make better decisions, like which campaigns to double down on and which ones to cut.
We also track full-funnel metrics. It’s not just “leads in”, it’s about conversions, cost-per-acquisition, lifetime value, and how each channel is contributing to your actual business growth.
Whether you're spending $2K/month or $50K/month, we’ll make sure you know exactly what you’re getting out of it, and how to get more.
What Does Analytics & Reporting Involve?
We start by setting up your tracking properly, because if you’re not measuring the right stuff, nothing else matters. That means connecting your website, Google Analytics, Meta accounts, lead forms, and CRM so we can track everything from the first click to the final conversion.
Then we build custom dashboards that give you live insights across all key metrics: SEO traffic, Google Ads spend and ROI, Meta lead quality, content performance, and more. You'll get regular reports, weekly or monthly, with plain-English summaries and strategic recommendations.
But we don’t just report. We optimise. Every piece of data we collect feeds into better decisions. We constantly test, refine, and improve based on what the numbers are telling us. If something’s underperforming, we fix it. If something’s crushing it, we scale it.
We’ll also flag early indicators, so you can spot trends before they become problems. Think of it like a marketing co-pilot in your corner, always keeping you one step ahead.
BOOK YOUR FREE REPORTING & ANALYTICS AUDIT
We’ll review your tracking, show you what’s missing, and help you get clarity on what your marketing is really doing for your business.